US dating giant Match Group has launched a legal war with UK-based Islamic matchmaking app Muzmatch after accusing it of copying their product and services.

Match Group, which claims its mission is to ‘spark meaningful connections for every single person worldwide ‘, has accused the UK firm of trademark infringement.

The company is best known for Tinder, a dating app introduced in 2012 in which users swipe right to show their interest in potential suitors or swipe left to skip a profile.