Steph Curry Files ‘Curryverse’ Metaverse Trademark

The NBA star may be taking his basketball talents to the metaverse with NFT services offered in “virtual environments.”

National Basketball League (NBA) star and non-fungible token (NFT) enthusiast Steph Curry has filed a trademark for the “Curryverse,” indicating plans to create interactive “virtual environments” to sell metaverse and NFTs.

The full trademark filing includes rights for “entertainment services, namely, personal and virtual and metaversal appearances” by Curry as well as “online gaming services in the nature of virtual worlds.”

The filing is the first known crypto-related trademark claimed by Curry, though the three point champion has been an ambassador for crypto exchange FTX since September 2021.