* DRM-free PDF file. Price: $12 If you are a professor, or are hoping to teach the course, and would like a free evaluation copy, please email me ([email protected]). A sample chapter, Chapter 14 (on publicity rights and endorsements), is available as a free download. We also have two online-only chapters on housing discrimination (Chapter 20) and political advertising (Chapter 21), both also freely downloadable. We’ve discussed the book’s background and our goals as authors in this essay. What Does the Book Cover? Preface What Changed from the Sixth to the Seventh Editions? We didn’t make many major changes in this edition. Most minor changes are standard updates. Some hot areas include courts’ treatment of reasonable consumers, online discrimination in ad targeting, and Section 230’s application to scammy online ads. If You Are Teaching (Or Want to Teach) Advertising Law For reasons why you should consider teaching an advertising law course, see this post. In addition to a complimentary book copy, we can provide (1) access to the Georgetown Intellectual Property Teaching Resources database, with digitized props galore; and (2) our PowerPoint slide decks, lecture notes, and other materials. If you are creating a new course, we can provide feedback on your draft syllabus and course proposal. Email me! You can see my old syllabi and exams on my Advertising Law course page. |
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