The press release tells us that the new website launched by a? private group of investors including attorneys, Web developers and social media marketers is a place where “attorneys receive extreme internal and external marketing exposure for a low price, consult with clients, quote prices and review qualifications, build powerful legal referral networks, easily develop new business, and take advantage of helpful attorney resources.” … phew
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By the sound of its name it’ll even wash your clothes as well..
Here’s the press release? .. but first our bullets if you aren’t in the mood for trawling through
We’re told the website has
- Multi Function Use For US Attorneys
- Access to Blogs, Templates, White papers and other research
- Private interactive forums
- Optimized Search For Members
and woo hoo patent pending “innovative services” . We suppose we’ll have to wait and see exactly what that means
“Many of the legal sites out there are outdated and provide just one function, such as matching clients with attorneys or providing attorney resources,” said Lawtomatic’s CEO. “A lawyer will spend a bunch of money for the right to introduce himself on one of the other sites, for example, but the format doesn’t allow him to ask and answer client questions and conduct a consultation online. Our goal is to make the entire experience between attorney and client more robust and transparent in a well-organized legal marketplace.” Part of the motivation for creating the site was to help attorneys easily and cost-effectively grow their clientele in an ailing legal market.
The site’s attorney services include a robust professional profile similar to those found in LinkedIn, with options for connecting to others in the legal profession. The site also provides individual attorney blogs, thousands of legal document templates, plus legal white papers for advanced learning and cutting edge ideas. “This is an easy, low-cost way for lawyers to join the digital revolution, get exposure to enormous numbers of potential clients, grow a practice and not get left behind.”
The most unique feature of Lawtomatic.com is highly interactive private forums for each individual case that preserve the professional attorney-client relationship while allowing both attorneys and clients to take advantage of convenient new technology. Clients can post questions and receive answers from a variety of attorneys to find out more about their type of legal issue, as well as learn details about each lawyer and compare full price quotes.
Attorneys do not see client names or other attorney names, but they can see legal cases posted, choose cases to respond to, then introduce themselves, ask and answer questions and participate in what amounts to a group consultation, anonymously monitor price quotes from other attorneys, and post prices for their services. The site also includes peer endorsements and client reviews based on actual experiences in a way that makes sense.
Lawtomatic’s COO and Director of Marketing points out that the client/attorney platform is a great way for attorneys to interview clients without having to book lengthy meetings and take multiple phone calls just to get an assignment. “It saves time, and time is money,” he said. “Plus, the site has specifically been built to provide the most narrowly targeted online legal services marketing you can get. It’s not going to cut it if we just provide simple client-attorney matching or random traffic that only focuses on pricing or bidding. We wanted to provide a means for attorneys to find highly interested clients in a robust legal services marketplace for a price that’s a fraction of traditional marketing.” Fees for attorneys to become members of Lawtomatic range from $49 to $79 per month, depending on services desired.
The site was painstakingly built with organic search engine results in mind. Attorney profiles are drastically optimized for search engines in the programming. All site activity is linked to a proprietary network of legal websites, so every time an attorney participates on the site with a blog post, client answer, posted price, article post, or other activity, it is broadcast across this network for additional exposure.
Lawtomatic provides a rich offering of patent-pending, innovative services to streamline the search for an attorney and provide extensive exposure for attorneys, while preserving the integrity of a private attorney-client relationship. The site also provides private and secure, case-by-case online environments for discussion, presentation of legal credentials, and pricing prior to engagement, plus thousands of legal forms, peer attorney endorsements, client reviews, and attorney blogs. Lawtomatic is owned and operated by a team of professionals with legal, business, website development, search engine optimization, and social media expertise.