Nepal: Buy Mountain Dew, you get Maintan Dew. Trademark infringement is on the rise

The Kathmandu Post..

The sun was shining fiercely on Monday afternoon, and Devi Chudal went down to the corner grocery store to buy a bottle of Mountain Dew to cool off. When she got home and was about to open the bottle, her daughter stopped her, shouting that she had the wrong brand.

“I checked the bottle, and it looked just like the Mountain Dew I used to buy before; even the lettering was designed exactly like it. But my daughter told me that the cold drink was actually named Maintan Dew, which was manufactured in Jhapa,” said Chudal.

“Even the price was the same,” said the amazed 49-year-old resident from Mahalaxmisthan, Lalitpur.

College student Ruvi Shrestha had bought some chewing gum from the neighbourhood grocery, thinking it was her favourite brand Center Fruit.

“I was in a hurry and did not look at the packet properly because it was the same colour. But when I was about to open the packet, I saw that it was not Center Fruit; it was called Center Fillz,” she said.

“I checked the packet properly, and there was no expiry date on it,” said Shrestha from New Baneshwar.

Like Chudal and Shrestha, many Nepali consumers are being duped into buying similar looking products.

More at

https://tkpo.st/3kdmez0