OK he’s pushing an agenda but he is correct in his analysis as the days of incorporating law / legal bloggers into the world of corporate legal publishing is fading fast
Kevin O’Keefe writes…
What’s better, ALM’s collective legal periodicals or the collective work of lawyers and other legal professionals who are blogging? Can ALM (f/k/a American Lawyer Media) survive the rising phenomenon of lawyers and law students blogging on an open WordPress platform to build a name and build a business?
Fifteen years ago no sane person would have raised this question. But a lot has changed since then.
I picked up a subscription to ALM’s aggregated Law.com feed for my news aggregator this year.
A few reasons for buying the subscription. One, there were ALM stories I would see in my feeds on Feedly that were behind the ALM paywall. I wanted to read the stories and share relevant ones with my followers on Twitter and Facebook.
Two, I wanted to build relationships with ALM reporters and editors. With the high ALM turnover, I didn’t know as many people there. What better way to get to know them than to share their stories on Twitter.
Three, ALM reporters were reporting on interesting subjects I wanted to learn more about.
And four, by tweeting and blogging about the subjects of their stories I could build relationships with the people and companies being covered.
Though there are items on ALM not reported elsewhere, usually on the business of law, I was struck by the brevity of many stories and, often, the shallowness of the analysis and reporting.
Made me wonder if law blogging was not on the verge of replacing ALM and other publications as the source of legal news and analysis. LexBlog platform bloggers already publish upwards of 200 posts a day — and there’s some good stuff.
Lawyers have deep subject matter expertise and those who blog well have an unmatched passion for what they cover.
http://kevin.lexblog.com/2017/04/27/can-alm-keep-law-blogs-wordpress/
