JPMorgan Chase enters generative AI race with IndexGPT trademark

JPMorgan’s ChatGPT rival, IndexGPT, will be used across various business units, including advertising, business consulting and different finance-focused software.

Financial services giant JPMorgan Chase filed a trademark application for IndexGPT, marking its entry into the race to build a generative AI tool for business purposes.

The trademark application was filed with the United States Patent and Trademark Office (USPTO) on May 11 for the characters “IndexGPT,” which, according to JPMorgan, is to be used in commerce.

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