Content Marketing Specialist
HCMC Legal is seeking a content marketing specialist who will be based onsite at our Chicago office to oversee a range of marketing activities but primarily create marketing and social media content to optimize HCMC Legal’s online marketing presence, social media campaign performance and maintain a constant flow of leads. An innate ability to maximize visibility for both the Hire Counsel and Mestel & Company line of business will lead to real success within the brand. This is an opportunity for a professional who has a passion in writing and building content marketing campaigns to launch via a pitch deck, social media, email, podcast, newsletter and the like. If you’re a motivated, self-starter who is eager to make an impact and be part of a high-growth team then we’d love to hear from you.
Content Marketing Specialist Responsibilities
- Compose and post online content on the company’s website, social media accounts and other collateral
- Write marketing content for various channels and literature (brochures, press releases, etc.) to augment the company’s presence in the market
- Manage the company’s native social media platforms including but not limited to LinkedIn, Facebook.
- Conceptualize new digital marketing communications and campaigns
- Focus on generating new content and repurposing existing content to create a flow for constant lead generation
- Communicate directly with clients and encourage trusting relationships
- Demonstrate creative thought leadership, keeping ahead of trends and providing proactive inspiration and recommendations that give HCMC Legal a competitive edge.
- Collaborate with the outside marketing firm and internal teams to produce collateral specific for the target market
- Maintain and update marketing related stats and databases such as RFPs, CRM, etc.
- Collect, track and report on marketing campaigns for better ROI attribution.
- Distribute data reports to key stakeholders to monitor performance and forecast future initiatives
- Collaborate and partner with outside marketing firm
Culture & Brand
- Promote the HCMC Legal brands in a positive manner
- Collaborate with team members on best practices
- Be an ambassador of the brand
- Focus on your area of expertise
Content Marketing Specialist Requirements
- 3+ years of proven experience in marketing or communications
- Bachelors’ degree in marketing, communications, or in a similar field
- Demonstrable ability to multi-task and adhere to deadlines
- Well-organized with a customer-oriented approach
- Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, online analytics, Google AdWords, word press, etc.)
- Excellent communication skills, both written and verbal
- A self-starter with a strong work ethic and drive to yield the right results
Please submit your salary expectations and resume to lmedina@hirecounsel.com.
HCMC Legal offers a collaborative work environment. HCMC Legal is an Equal Opportunity Employer.
Job Details
Seniority Level
Associate
Industry
- Legal Services
- Staffing & Recruiting
Employment Type
Full-time
Job Functions
- Marketing
- Writing/Editing
- Design