College of Law(UK) Course: All about Google: regain control of search

This course is being held on Wednesday 29 June 2011? ..? Read more for details

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Here’s the link…

http://www.college-of-law.co.uk/Our-Centres/Birmingham/Birmingham/

Course Outline:
Google is collecting more data and adding more services all the time. For many people it is the place to start a search but more information and more search features does not necessarily mean more relevant results. Furthermore, Google?s automatic personalisation and semantic search all too often adds to the confusion. This hands-on workshop will look at the latest developments in Google, how it works, and how you can focus your searches for better results.

Topics covered will include:

  • new developments and services from ?Google
  • how to narrow down your search ?for more relevant results
  • how Google personalises your ?results ? help or hindrance and can you stop it?
  • Google and social media
  • essential advanced search commands
  • Google?s specialist tools and ?databases
  • build your own Google Custom Search ?Engine

You will have ample opportunity to experiment and try out the techniques for yourself and Karen will be on hand to help and advise you. Exercises are provided to help you test out the search features but you are free to explore and try out searches of your own.

Who should attend:
This workshop is suitable for all levels of experience. The techniques and approaches covered can be applied to all subject areas.

Course Presenter: Karen Blakeman
Karen has worked in the information profession since 1978 and became a freelance consultant in 1989. She provides training and consultancy on social and collaborative web tools, and searching for and managing information resources. After graduating from Birmingham University with a degree in Biological Sciences she worked at the Colindale Central Public Health Laboratory. She then spent ten years in the pharmaceutical industry before moving to the international management consultancy group Strategic Planning Associates. Karen edits and publishes a monthly, electronic newsletter called Tales from the Terminal Room <http://www.rba.co.uk/tfttr/index.shtml> ?and her blog can be found at http://www.rba.co.uk/wordpress/ . ?She is an Honorary Fellow of CILIP (Chartered Institute of Library and Information Professionals) and a member of the Association of Independent Information Professionals <http://www.aiip.org/> ?(AIIP).

Costs (including lunch and refreshments): ?ALLICE members ?50; Non-members ?65